About Rolex

Founded in London in 1905 by Hans Wilsdorf, Rolex epitomizes precision and innovative watchmaking. The name "Rolex," conceived during an omnibus ride, encapsulates its essence in five simple letters. Rolex's mastery quest began with its 1910 Swiss Certificate of Chronometric Precision, the first for a wristwatch. Rolex has maintained its heritage of durability and precision, proven by its presence on expeditions from the deepest oceans to the summit of Everest. Their iconic watches, known for their self-winding movements and robust Oystersteel cases, have been the choice of leaders and luminaries for over a century. The Day-Date, a symbol of power and prestige, has graced the wrists of world leaders. The versatile Submariner transitions smoothly from boardroom to beach, while the Daytona is the ultimate chronograph for the driven individual.